A growth team's output. Without the headcount.
You don't need a big team to run your AI visibility, SEO, content gaps, site health, channel marketing plans and sales reporting. With Potcake, you do it yourself in a few clicks, and it hands you the fix for every problem it finds. Yes, it's that easy.
Founder-led
Stay lean. Potcake does the work of the hires you haven't made.
Enterprise
Keep your team. Potcake takes the busywork so they ship faster.
Choose a plan and get started immediately
Starter
For a small business that wants to know what AI says about it.
$99/ month
What you get
1 brand, 1 seat
20 buyer questions
3 AI apps, checked monthly
AI visibility score and trend
Every gap where AI leaves you out
Fixes named for your top gaps
Action plan you can add to
GrowthMost popular
For a business ready to fix what's holding it back.
$199/ month
What you get
1 brand, 1 seat
50 buyer questions
All 6 AI apps, checked twice a month
AI visibility score and trend
2 competitors tracked
Site Readiness (AI): top 4 passing and 4 failing checks
Top 3 fixes with ready-to-paste copy
Action plan you can add to
Pro
For a business that wants to stay ahead of its competitors.
$349/ month
What you get
1 brand, 1 seat
100 buyer questions
All 6 AI apps, checked weekly
AI visibility score and trend
5 competitors, side by side
Site Readiness (AI): top 4 passing and 4 failing checks
AI Proof: 4 real answers that name you, 4 that name a competitor instead
Competitor gap analysis, 1 a month
Top 5 fixes with ready-to-paste copy
FAQ generator: up to 10 questions
Action plan you can add to
Dedicated Service
Potcake Extended Team
Every plan shows what matters most and a few fixes you can make yourself. If you'd rather we do the work, M38 Partners uses all of Potcake for you, side by side with your team.
Includes everything in Pro, plus
Everything in Pro, with no 4-and-4 limits
Full AI audits and every fix, made for you
SEO keyword studies and blog content written
Website crawl and health report
Marketing, outreach and paid media plans
Sales, traffic and unit economics reporting
Amazon Rufus and Amazon ads
A monthly report and check-in with M38 Partners
Compare plans
| Feature | Starter$99 / month | Most popularGrowth$199 / month | Pro$349 / month |
|---|---|---|---|
| Price | |||
| Monthly | $99 | $199 | $349 |
| Yearly (save 10%) | $1,069 | $2,149 | $3,769 |
| Track | |||
| Brands | 1 | 1 | 1 |
| Buyer questions checked | 20 | 50 | 100 |
| AI apps | 3 | All 6 | All 6 |
| How often | Monthly | Twice a month | Weekly |
| AI visibility score and trend | |||
| Competitors | — | 2 | 5, side by side |
| Seats | 1 | 1 | 1 |
| Diagnose | |||
| Gaps where AI leaves you out | All listed | All listed | All listed |
| Site Readiness (AI) | — | Top 4 passing, 4 failing | Top 4 passing, 4 failing |
| AI Proof (real AI answers) | — | — | 4 wins, 4 gaps |
| Competitor gap analysis | — | — | 1 a month |
| Fix it yourself | |||
| Fixes | Named for top gaps | Top 3, ready-to-paste copy | Top 5, ready-to-paste copy |
| FAQ generator | — | — | Up to 10 questions |
| Action plan you can add to | |||
| Done for you | |||
| Every fix, content, outreach and strategy | Potcake Extended Team | Potcake Extended Team | Potcake Extended Team |
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